Ad copy

I have sat in too many rooms where the ad budget was approved before anyone asked what it was supposed to achieve. So I built a course that starts upstream — with the commercial outcome, not the platform. 8 modules. 31 lessons. A Decision Tool that takes your real numbers — your offer, your margins, your route to sale — and produces an honest campaign plan. Including telling you if you are not ready yet. No hacks. No trends. No AI guesswork. The same inputs always give the same honest answer. Meta Ads That Make Commercial Sense. Built on twenty years of agency, in-house and consulting experience. £295 launch price. Lifetime access.