Facebook ad examples: the top 1,000 running ads
As of , these are the 998 running Facebook ads with the highest Winning Score in the Crush Ad Library. The Winning Score runs from 0 to 100: up to 40 points for run time, 40 for relaunches of the same creative and 20 for EU reach. How the score works
Showing 1 to 24 of 998, ranked
Questions about these ad examples
By Winning Score. Each of its three parts earns all its points at a cap: run time at 365 days, relaunches of the same creative at 25 and EU reach at 500,000 people. Meta publishes reach only for ads shown in the EU, so an ad shown only elsewhere gets none of those points and its card shows no EU reach.
Every night. Crush rebuilds the library at 03:10 UTC and ranks the list again from the ads its scans saw running in the last 7 days. This list was ranked on .
966 of the 998 list Instagram among the places they run, going by the platforms Meta publishes for each ad. See only those.
No. Meta does not publish spend or sales for these ads. A long run and many relaunches show that an advertiser keeps paying for an ad, which is a strong public hint, not proof that it is profitable.
Yes. Pick a niche above the grid to see its ads in this list, or open a niche page, such as Parenting & Kids, for every ad of that niche seen running in the last 7 days.
The advertisers named on each card. The ads come from Meta's public Ad Library. Crush is not the advertiser of any of them and does not verify their claims.