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You rinsed your dog three, four times during the bath and the coat still dried waxy. That's not your technique. That's the shampoo. It felt clean enough in the tub. Then the coat dries... And there it is. That slightly off, coated feeling. Clumpy. Dull. Like the shampoo just moved deeper instead of leaving. That's what thick shampoo does on a dense coat. No amount of rinsing gets all of it out. Our foam wash rinses clean the first time and leaves the coat soft, not waxy. It's a whipped foam, mostly air. It spreads through the coat in seconds and doesn't soak in and sit there. You massage it through for a couple of minutes. Rinse once. It all falls away. The coat dries soft, separated and shiny. Because there's genuinely nothing left behind. And if foam sounds like it'd cling worse than shampoo... it's the opposite. This foam breaks down the instant water hits it. One rinse is all it takes. The dog is clean before they have had time to get sick of the bath. Chamomile-based. Plant-derived cleansers. Glycerin for softness. No sulphates. No parabens. No artificial dyes. Australian made. See the difference one rinse makes on a thick coat: https://furlique.com.au/products/whipped-foam-wash-pupaya