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Most candidates spend 90% of their prep time on cases and assume fit will take care of itself. It doesn't. Fit is evaluated with the same rigor as the case at every MBB firm, and the interviewers asking behavioral questions are trained to score them. As a former BCG interviewer, Kelsey sat on both sides of that table, and the gap between what candidates think they're being evaluated on and what's actually happening is significant. This session covers what firms are actually looking for and how to build a fit preparation strategy that works. How Fit Is Actually Scored at MBB: This isn't a casual conversation, it's a structured evaluation with specific criteria. -Why fit isn't just about whether your interviewer likes you, but it's a scored component with defined qualities -The qualities that interviewers are looking for in every fit story, regardless of firm Telling Fit Stories That Actually Work: The format most candidates use produces weak answers. -Why STAR produces flat, unmemorable answers and what to do instead -How to structure a leadership, impact, or conflict story so it actually lands -What makes a fit story memorable vs. one that interviewers forget before the next candidate walks in Building Your Story Bank Before Recruiting Season: Having one good story is not enough. -How many stories you actually need and how to choose which experiences to use -Why most candidates recycle the same stories across question types and how to avoid it -How to adapt a single experience to multiple fit questions without it sounding rehearsed Live Example: A strong fit answer, broken down for what makes it work, and the common version of the same story that doesn't.