The Iceman (Wim Hof)The Iceman (Wim Hof) Facebook ad: “Join my free Mini Class”
Ran for 2 days, from September 14 to September 16, 2026, the last day Crush saw it.
Run by The Iceman (Wim Hof) on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 1104835421948478
- Platforms
- Facebook and Instagram
- Relaunches
- 2
- EU reach
- 110
Ad text
They put me in the cold and watched what happened inside my brain. 🧠🧊 The question was simple: Can breathing and focused attention influence how the brain and body respond to cold stress? Scientists at Wayne State University designed an experiment to find out. Before they exposed me to the cold, I prepared with my breathing practice. Then, as the cold set in, I focused my attention inward. The scans showed something interesting: my brain was responding differently, while my body maintained a more stable skin temperature during the cold. The cold hadn’t changed. But the response had. Curious what these practices can do for you? Try my free Mini Class and experience the basics of breathwork, cold exposure, and mindset training for yourself.
Where the ad sends people
wimhofmethod.com
Join my free Mini Class
Learn the power of breathwork, cold exposure, and mindset training in my free Mini Class.
Sign up: wimhofmethod.com(opens in a new tab)
