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I've been consistently hitting 30-40 buyers every single day for the past five months... And I've been helping clients generate hundreds of buyers daily for several years. Here's the one thing that made it all possible... It all comes down to one simple concept: the low-ticket offer. Because right now, especially if you've been running Facebook ads, it makes more sense to have a low-ticket offer than ever before. (I'd even say... it makes more sense than to run ANY OTHER kind of ad strategy)... I mean, do "Direct to High-Ticket ads" work? Yep, of course. It's just less profitable these days. Does "Branding Video" stuff work? Definitely! It just takes some time for it to kick in... Do "Webinars" work? Yeah, totally. You need to be REALLY GOOD at webinars to make them work tho... Do "Challenges" work? You bet! I consider this another low ticket offer :) Do "Lead Magnets" work? No. Stop doing that please... Here's how "Low Ticket Ads" work... === It's 2025 And Costs Are Rising (Again) We used to generate booked calls for $50. We used to get leads for webinars and magnets for $2-3. And they worked. They were qualified. They showed up. Those were the good times... But now? We're paying $200-300-500 to get somebody on the phone. We're paying $15/$20 for a webinar lead... same for a lead magnet. And when those leads don't show up, don't open emails, don't convert... the cost to acquire a customer becomes unviable. It starts to sting... THAT's why you see a lot of people going "back" to low ticket offers... === Sell Something Right Away, Darling... I'm paying $10-20-30 to acquire a lead on my low-ticket funnels. But here's the kicker: around 30% of these people buy something right away. And many of them drop $200-300-500 on those funnels from the get-go. Not everyone, but a lot of people do. The math is completely different. Because you're getting paid to build your list and liquidating as much as possible, as fast as possible... === Why Low-Ticket Offers Put Growth Back In Your Control As business owners, we want to control our scale. The reason we do paid ads is because we don't want to pray to the organic gods. We don't want to wait around. "Time is money". "Money loves speed". And other cliché phrases... When you can control your scale, you'll never have a growth problem. You might have other issues and challenges, but growth won't be one of them. Low-ticket funnels put that growth right back in your lap. When you have one, two, or ten low-ticket funnels (what I call a low-ticket portfolio), you can control exactly how many leads and sales you get per day. === But Here Are Some Interesting Byproducts Of It... But controlling your growth is just one part of it. As a byproduct of being able to afford to advertise, you get a ton of other benefits: - Brand awareness - Organic exposure - People coming into your universe (even if they don't buy right away) How do I know this works? I'm not an Instagram guy. I don't try to go viral. I don't post seven times per day. I'm not shaking my booty 7 times per day on Reels lol. If anything, I post maybe three times a week. But here's what happened last month: I got 2 million impressions on my Instagram profile. Why? Because I'm advertising. My YouTube channel is growing as a result of me advertising (and I'm not even advertising on YouTube). My LinkedIn following is growing (and I'm not even that active on LinkedIn). More people are following me on other platforms where I barely post. These are all byproducts of running low-ticket offers, because now I can afford to advertise consistently. === Why Most People Can't Afford To Advertise A lot of people can't afford to advertise because they don't know when the return is going to come. They're running high-ticket funnels where they might spend $500 to get someone on a call, and then hope they close them into a $5K program. But what if they don't show up? What if they don't buy? That $500 is just... gone. With low-ticket offers, you know exactly when the return is going to come. You're trying to liquidate your advertising costs as fast as possible. Sometimes it works and you're profitable on day one. I have students and friends who are profitable on the front-end immediately. Sometimes you need to wait 10 days, maybe 15 days, maybe 30 days. And that's fine too. === The Psychology Behind Why This Works Low-ticket offers are accessible. They're non-threatening. People don't need to think about them much. "Ask for coffee before marriage" type stuff... When someone sees your $27 framework or your $47 toolkit, they're not sitting down to research pros and cons. They don't have to "discuss it with their partner". They're scrolling, they see something that might solve an immediate problem, and they either buy it in the moment or scroll past forever. You don't have to convince them, twist their arms, have amazing ads, etc. (Most of my ads are ugly. And they work). It's not cause I'm a genius. It's because it's a freaking $5 product lol. === My Current Low-Ticket Portfolio Here's what I'm running these days: - Rapid Scale Framework ($4.95) - My system for scaling ad campaigns - AI Ads That Work ($27) - How to use ChatGPT for ads - Low-Ticket Workshop ($27) - How to create profitable low-ticket offers - Rapid Creatives ($12) - Framework for simple text ads - Retargeting Playbook ($27) - Guess what it shows lol And I have some more in the pipeline... Each offer appeals to slightly different segments, but they all lead to the same back-end offers. When I launch ads, I don't choose just ONE to promote. I run ALL of them simultaneously. This means if CPAs rise on one, the others keep performing. === How To Build Your Own 30-40 Buyer Per Day Machine Here's the framework I use: Step 0: Get My Brand New Low Ticket Profits Book (Link in comments) wink wink... Step 1: Create 3-5 Low-Ticket Offers Different angles on your core solution. Different price points ($7, $17, $27, $47, $97). Step 2: Keep The Back-End Identical Same upsells, same email sequences, same high-ticket offer. Don't complicate this. Step 3: Run Ads To All Of Them Start with $20-50/day per offer. Scale the winners, kill the losers. Step 4: Optimize For Speed Focus on getting people to buy as fast as possible. No long sales letters for low-ticket stuff. Step 5: Build Your Upsell Sequence This is where the real money is. Order bumps, one-time offers, recurring subscriptions. === Common Mistakes That Kill Results Mistake #1: Trying To Break Even On Front-End Only This is doable. But it's also HARD to do... Your front-end is just the entry point. The money is in the upsells and back-end. Mistake #2: Creating Only One Low-Ticket Offer You need multiple entry points. Different people buy different things. Mistake #3: Overcomplicating The Offers Keep them simple. Solve one specific problem. Make them easy to understand and buy. Mistake #4: Not Having Clear Upsells If someone just bought your $27 framework, what's the logical next step? What would give them better results faster? Have it ready. === The Long-Term Compound Effect Here's what happens when you implement this correctly: Month 1: You're breaking even or slightly profitable on front-end Month 3: Your buyer list is growing, back-end sales are increasing Month 6: You have multiple profitable acquisition channels Month 12: You have a customer acquisition machine that "almost" runs itself The compound effect is insane. Every day you're adding 30-40 new buyers to your ecosystem. Even if only 5% of them eventually buy your high-ticket offer, that's 1-2 high-ticket sales per day just from your low-ticket funnels. You see where I'm going with this? === Why This Strategy Is Perfect For 2025 Ad costs are rising. Attention spans are shrinking. Trust is harder to build. In this environment, low-ticket offers are the perfect bridge between cold traffic and high-ticket sales. They let people experience working with you at low risk before making bigger commitments. They give you immediate cash flow to fund more advertising. They build a list of actual buyers (not just freebie seekers). And they create multiple ways for people to enter your ecosystem. === Your Action Plan - This Week: Audit your current offers Identify 3-5 potential low-ticket angles Choose one to start with - Next Week: Create your first low-ticket offer (keep it simple) Set up basic upsell sequence Launch with small ad budget - Following Weeks: Scale what works, kill what doesn't Add more offers to your portfolio Optimize upsells and back-end === The Bottom Line Generating 30-40 (or 100-200) buyers per day isn't about some secret advertising hack. It's about creating offers that are accessible, valuable, and aligned with how people actually buy in 2025. It's about building a portfolio of entry points instead of relying on one funnel. And it's about playing the long game where every customer acquired becomes a compound asset in your business. I did an entire masterclass on how to make this happen... In as little as 7 days. It's pretty rad. Goes through everything... Validating offers. Putting together your funnel. Your upsells. Your order bumps. Your emails. Your ads... Etc etc... Click here to get access: https://rapidscaleframework.com/workshop Have an amazing day! Hernan
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