The New York Times ad creative
The New York Times
The New York Times

Inactive· since Apr 30, 2026

29
days it ran
0
relaunches
337,860
EU reach

Ad copy

The phrase “trauma bond” has been used online to describe connections built through shared suffering, but experts say that’s all wrong.

What ‘Trauma Bonding’ Really Means

The phrase has been used online to describe connections built through shared suffering, but experts say that’s all wrong.

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The New York Times Ad — Ran 29 Days | Crush Ad Library