Panerai Facebook ad: “The new Luminor PAM01731 carries its tool-watch spirit…”

Ran for 5 days, from May 27 to June 1, 2026, the last day Crush saw it.
Run by Panerai on Instagram. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 1302892941414690
- Platforms
- Relaunches
- 0
- EU reach
- 2,126,760
Ad text
The new Luminor PAM01731 carries its tool-watch spirit from the surface to the depths, with a 44mm steel case inspired by the 1960s 6152/1, 300m water resistance, luminous signature details, and a hand-wound P.6000 calibre with a 3-day power reserve. Built for those who are ready to go further. #Panerai #PaneraiLuminor #PAM01731











