ICICI Prudential Life InsuranceICICI Prudential Life Insurance Facebook ad: “Most people with a home loan have never…”
Ran for 39 days, from August 27 to October 5, 2026, the last day Crush saw it.
Run by ICICI Prudential Life Insurance on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 1395802399317540
- Platforms
- Facebook and Instagram
- Relaunches
- 0
- Niche
- Insurance
Ad text
Most people with a home loan have never asked themselves this question: if you’re gone tomorrow, who pays the EMI? In India, 29.8 crore people are currently living with active loans. ₹44 lakh crore in home loans is outstanding right now. And the majority of those borrowers don’t have life cover proportional to what they owe. The bank doesn’t wait for grief. It waits for the next EMI. Term insurance is the one financial product that closes this gap — and with ICICI Pru iProtect Smart Plus, your family receives ₹3 lakh immediately on claim intimation, before the full settlement, so the first EMI doesn’t get missed. 1 crore life cover starts at ₹440/month, with up to 15% discount for salaried professionals. ICICI Prudential Life has secured 20 crore+ lives over 25 years. If you have a loan and no term cover - this is the link in bio that actually matters. Know more : https://shorturl.at/Qzfmo #ICICIprudentiallifeinsurance #IPS+#TermInsurance#iprotectsmartplus [term life insurance, safety, family, financial literacy, safety net, icici bank]
