Cacao Research Institute ad creative
Cacao Research Institute
Cacao Research Institute

Inactive· since Jun 12, 2026

8
days it ran
0
relaunches

Ad copy

My artery plaque score went from 412 to 891 in three years while the man teaching me how to eat was a cardiologist. My older brother is a cardiologist. He has been one for 28 years. He runs a clinic outside Houston. He has spent his entire career telling other men how to eat to "protect your arteries." I have followed his advice to the letter for three years. I sat in the chair across from a different cardiologist last month and looked at the screen. Two scans. Side by side. 412 from three years ago. 891 from that morning. I'm 63 years old. My older brother is 67. Three years ago, when I got the first scan, I called him from the parking lot. He gave me the talk he gives every patient. Mediterranean diet. Cut red meat. Salmon four nights a week. Beans and lentils. A salad the size of a serving platter for lunch. Walking three miles every morning. Lose 20 pounds. Take fish oil three times a day. Garlic capsules. CoQ10. Niacin. Vitamin K2. Red yeast rice. I did all of it. For three years. I lost 23 pounds. I stopped drinking. I started doing yoga in the basement on YouTube. I started meditating. I bought a sleep tracker and a blood pressure cuff. I called my brother every Sunday and reported back like a patient on rounds. He told me I was doing everything right. The cardiologist let me look at the screen for a long time. He said, "Tom. I know this is hard. But what's been happening to you is not because you've been doing the wrong things. It's because the things you've been doing don't address what's actually driving this." I asked him what was actually driving it. He paused. He said, "Honestly, the answer is one we don't have great tools for in mainstream practice. It's a different problem than just managing cholesterol or pressure." He didn't have an answer for me. I drove home with the printout on the passenger seat. I didn't call my brother for nine days. When I finally did, I read him the number over the phone. He was quiet for a long time. Then he said, "Tom. I don't understand. I gave you the best advice we have." That was the moment I realized. The best advice we have is not enough. Two days later, my brother-in-law Dennis came over for Sunday dinner. Dennis is a retired pharmacist. 35 years at a hospital pharmacy. The careful, quiet kind of smart that makes you want to listen. I told him everything on the back porch after dinner. The scans. The three years. My brother on the other end of the line saying he didn't understand. Dennis was quiet for a long time. And then he said, "Tom. I want to tell you what a colleague of mine taught me six years ago. Nobody is talking about this and they should." Here's what he said. Most people picture artery plaque as cholesterol stuck inside a pipe. That picture is incomplete. The real story is happening at the lining of your blood vessels. That lining is called the endothelium. It is one cell thick. A healthy endothelium produces a molecule called nitric oxide. Nitric oxide keeps your arteries flexible. It keeps the inner wall smooth. It keeps the blood flowing without resistance. When the endothelium is healthy, plaque cannot easily attach. When the endothelium is damaged, the body treats it like a wound. It sends cholesterol, calcium, and inflammatory cells to seal the injury. Over decades, that patch hardens. That patch is plaque. So the question isn't really how to scrape the plaque off. The question is how to heal the endothelium underneath it. When the endothelium starts producing nitric oxide again, the arteries regain their flexibility. The inflammation cools down. The body stops sending new patches. The plaque you already have stops growing. After 50, nitric oxide production drops by as much as 50 percent. By 60, it can be down 60 percent or more. Three things accelerate the drop. Decades of stress and processed food damage the endothelium. Chronic inflammation interferes with nitric oxide production at the cellular level. And almost nothing in mainstream practice actually addresses the endothelium. Fish oil supports inflammation, but doesn't reach the lining. Garlic has a small effect. CoQ10 works on a different system. Red yeast rice works on cholesterol production, not on the wall. Beet juice has a small short-term effect. The Mediterranean diet is good for general inflammation, but doesn't directly restore endothelial function. None of them feed the endothelium. None of them restore the body's ability to produce nitric oxide. That's why my score doubled while my brother was coaching me. He was treating the surface. Nothing on his list was treating the lining. Dennis said what I actually needed was a specific plant compound called a flavanol. The kind found in raw cacao. I said, "Dennis. Chocolate?" He said, "Tom. It's not chocolate. It's cacao. Raw. Real." Cacao flavanols have been studied in dozens of clinical trials for their effect on the endothelium. They support nitric oxide production directly. They support healthy vascular flexibility. They support healthy arterial function. They may help maintain healthy blood flow. But here is the trap. Almost every cacao product on the shelf has been destroyed before it reaches you. The raw cacao bean is one of the densest sources of flavanols on earth. Roasting destroys 40 to 60 percent of the flavanols. Dutching with alkali destroys another 30 to 50 percent. Sugar, dairy, and emulsifiers dilute what's left. By the time it reaches the grocery shelf, 60 to 90 percent of the flavanols are gone. You're getting flavor. You're not getting function. I had been eating dark chocolate squares for three years. My brother told me to. They had done nothing. Dennis said the cacao that works has to be: Raw. Cold-processed. Never roasted. Never dutched. Made from a heirloom bean called Criollo. Dosed at clinical levels of flavanols. Third-party tested. He said in six years of looking, he had only found one small company that hit every criterion. A company called MAÏA. The only one he had found that disclosed the exact flavanol content right on the label. Cold-processed. Criollo beans. Third-party tested every batch. No sugar. No dairy. No fillers. Just cacao, the way it has been made for five thousand years. I ordered it that night. It arrived four days later. I drank a cup every morning with hot water and a splash of milk. The first week, nothing dramatic. By week three, my hands felt warm in the morning for the first time in two winters. By week four, the heaviness in my chest on the stairs was gone. By week six, I walked five miles instead of three. By week eight, I jogged the last quarter mile back to my front door. By month three, I was sleeping through the night. By month five, I went back for another scan. The cardiologist stared at the screen for a long time. He said, "Tom. This is the first time in three years your number has gone down. What have you been doing differently." I told him. He wrote it down on a yellow legal pad. He said, "Keep doing what you're doing. Come back in six months." I drove home. I called my brother. I read him the new number. He was quiet for a long time. Then he said, "Send me the studies." I sent him everything. He read for four days. He called me back. He said, "Tom. I owe you an apology. And I owe my patients one too." He has been on it for two months now. He started recommending it to a handful of his patients last week. If you have a brother, a friend, a specialist, anyone telling you the standard list of advice. If you have followed it for three years and watched your number go up anyway. If you have been told you're doing everything right while the wrong number keeps climbing. You are not failing. The list is incomplete. Your endothelium is damaged. Your nitric oxide production is dropping. Your arteries have stopped flexing. And almost nothing on the standard list reaches the place where the actual problem is. MAÏA offers a 30-day money-back guarantee. That is the only reason I had the nerve to order it. If it doesn't work for you, they refund every dollar. They are a small company. They sell out. Last time I reordered, they were on backorder for over a week. So if you click below and they're out, I'm sorry. Try again next week. But if they have it, get it. Don't double your score one more time. Don't follow one more list off a cliff. You can come back. I came back. My brother is coming back too. The link is below. https://shop.trymaia.co/shocking-discovery-plaque

The #1 Cacao for Heart Health

LEARN MORE
🪄Crush AI

Like this ad? Make it yours.

Crush rebuilds this exact creative around your product — your brand, your colors, your offer — in about a minute.

More ads from Cacao Research Institute

Cacao Research InstituteCacao Research Institute
Inactive
37 Days
-Reach
3Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
29 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
48 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
48 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
40 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
42 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
42 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research InstituteCacao Research Institute
Inactive
35 Days
-Reach
2Ads
Cacao Research Institute Facebook ad
Details
Cacao Research Institute Ad — Ran 8 Days | Crush Ad Library