We Are DipWe Are Dip Facebook ad: “It Isn't Your Sweat”
Ran for 16 days, from September 22 to October 8, 2026, the last day Crush saw it.
Run by We Are Dip on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
Make your own version of this ad
Crush makes it, launches it in your own Meta ad account, scales the winners and pauses the losers.
About this ad
- Meta Ad Library ID
- 1425060942921136
- Platforms
- Facebook, Instagram, Audience Network and Threads
- Relaunches
- 0
Ad text
That oniony gym smell isn't your sweat. It's something feeding on it. Fresh sweat is largely odourless. The smell is produced when the bacteria already on your skin break down the oils in it — and those oils don't stay on your skin. They soak into the fabric. Gym kit is the worst for it, because polyester repels water. Your wash water flows around the oil instead of carrying it away. Researchers call what's left behind permastink, and a University of Ghent study found polyester gym clothes held more odour than cotton after the same workout. So the smell comes back the moment your body warms the fabric up. Dip laundry sheets use a coconut-derived cleaning agent that lets water into fabric that normally repels it, plus enzymes — protease for the sweat proteins, lipase for the oils. Take away what the bacteria feed on and there's nothing left to smell. Works at 30 degrees. Plastic-free packaging. 50% off your first order: £6.00 for 30 washes, then £12.00 a month + £3.95 delivery.
Where the ad sends people
wearedip.co.uk
It Isn't Your Sweat 😳
From £0.24 a wash, big box
See details: wearedip.co.uk(opens in a new tab)
