REI Facebook ad: “Forward isn't the goal - it's the direction. Merrell 45…”

Ran for 31 days, from September 18 to October 19, 2026, the last day Crush saw it.
Run by REI on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 1490338963127194
- Platforms
- Facebook, Instagram and Threads
- Relaunches
- 3
- Niche
- Gifts & Crafts
Ad text
The 45th Anniversary Collection blends 80s nostalgia with modern performance for the trail ahead.
Where the ad sends people
rei.com
Forward isn't the goal - it's the direction. Merrell 45 years.
Shop now: rei.com(opens in a new tab)










