iTokri.comiTokri.com Facebook ad: “If you're buying Indian fabric online, here's what…”
Ran for 119 days, from March 16 to July 13, 2026, the last day Crush saw it.
Run by iTokri.com on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 1566769967880987
- Platforms
- Facebook, Instagram and Threads
- Relaunches
- 0
- EU reach
- 2,007
- Niche
- Fashion & Apparel
Ad text
If you're buying Indian fabric online, here's what you need to know. Most "Indian print" fabric sold internationally is screen-printed or digitally printed on powerloom fabric. Made in factories. The patterns look Indian, but there's no handwork, no traditional techniques, no artisan involvement. You're buying industrial fabric with ethnic aesthetics. ...... Real Indian handloom and hand-crafted fabrics are different. Hand-block-printed using carved wooden blocks and natural dyes. Handwoven on pit looms. Hand-painted or hand-embroidered. Each meter takes days or weeks. No two pieces identical. ...... What we carry: Cotton: Ajrakh (16-step resist-dye, Kutch), Bagh (mud-resist, natural dyes), Sanganeri & Bagru (hand-block, Rajasthan), Kalamkari (hand-painted/block), Mangalagiri (tight weave, sheen), Kota Doria (checkered khat weave), mulmul/voile (lightweight), plain handloom, Khadi (hand-spun). Silk: Tussar (wild silk, textured), Mulberry silk (smooth, lustrous), Chanderi silk-cotton (sheer, lightweight), Maheshwari silk-cotton (reversible borders), Sambalpuri Ikat silk (tie-dye before weaving). ...... Authentication markers: Hand-block prints have slight misalignments. Handloom has pin holes near selvedge, slight weave irregularities. Natural dyes age beautifully. Ikat has feathered pattern edges from resist-dye process. ...... Specs: Width: 42-48 inches. Weight: 60-140 GSM (cotton), 40-120 GSM (silk). Sold by meter (1 meter minimum). Pre-wash recommended (3-5% shrinkage). ...... Uses: Quilting, garment sewing (dresses, shirts, pants), home textiles (curtains, cushions, table linens), craft projects, heirloom sewing, natural fiber projects. ...... Shipping: Free international over $150. Trackable. 8-12 days to US/UK/EU/AU and other countries. ...... We source from weaver cooperatives and artisan families across India. Fair advance payments. 11,187 reviews, 4.67/5. ...... Small batches. Once sold, restocks depend on artisan production cycles. ......
