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ROAS Depot Facebook ad: “(Case Study) How We Cut CPL by 68% While Scaling Spend 11×”

ROAS Depot Facebook ad: (Case Study) How We Cut CPL by 68% While Scaling Spend 11×

Ran for 63 days, from January 5 to March 9, 2026, the last day Crush saw it.

Run by ROAS Depot on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)

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About this ad

Meta Ad Library ID
1630177514647195
Platforms
Facebook, Instagram, Audience Network, Messenger and Threads
Relaunches
0

How we count

Ad text

If your Meta ads are “working”… but still too expensive—this is for you. Coverage Connection was stuck: • CPL way above target • Burning budget • Unsure if Facebook ads were even viable Today: • $21 average CPL • $70k+ monthly spend • 2+ years of profitable growth This didn’t come from prettier ads. It came from better messaging + structured testing. We documented the entire process. Steal it.

roasdepot.com

(Case Study) How We Cut CPL by 68% While Scaling Spend 11×

See the full case study

Learn more: roasdepot.com(opens in a new tab)

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