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You know the sweater. The one you reach for again and again, tell yourself you'll rotate it out, and then... reach for it again. Here's the thing: it's not that you lack options. It's that this one smells like citrus, white florals, and warm peach and driftwood every single time you put it on — and your brain keeps choosing the thing that makes you feel that good. Ocean Breeze In-Wash Scent Booster bonds fragrance deep into your fabric fibers during the wash, so the scent releases with every movement, every hour, long after laundry day. Plant-powered. Up to 12 weeks of long-lasting freshness per bottle. Repeat offenders welcome.