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A Note from the Founders We’re so excited to share this special collaboration with you. This limited-edition Chocolate Churro Prime Protein is a celebration of two things we care deeply about: real food ingredients and incredible flavor. When we started talking about a collaboration, one flavor immediately stood out. MASA’s churro tortilla chip, one of their most iconic flavors, handmade and cooked in beef tallow. It’s indulgent and craveable in the best way. We knew it would be the perfect inspiration for a new take on our best-selling grass-fed beef protein powder. So we combined forces: Equip’s commitment to clean, functional real food nutrition and MASA’s gift for making real food taste extraordinary. The result? A protein powder with warm cinnamon, rich cocoa, and 20g of complete protein per serving, made entirely from real, thoughtfully sourced ingredients. We hope this becomes your new go-to whether it’s in a morning shake, baked into something delicious, or blended with ice for an afternoon treat. Thanks for being part of both of our communities. We couldn’t do this without you. With gratitude, Anthony, Seth, & Steven Anthony Gustin, Founder of Equip Foods Seth Goldstein & Steven Rofrano, Co-Founders of MASA