Lioren Facebook ad: “For Moms 3-8 Months Postpartum”

About this ad

Meta Ad Library ID

2309385486255461

Platforms

Facebook, Instagram, Audience Network, Messenger and Threads

Relaunches

0

Niche

Hair Care

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Ad text

3 months postpartum. My daughter was 11 weeks old. The shower drain is what finally broke me. I was holding her in a sling with one arm and pulling hair out of the drain with the other. Clumps. Not strands — clumps. I hadn't cried about anything postpartum until that morning. Not the sleep deprivation, not the weight, not even the identity thing. But watching my hair leave me while I was trying to keep my daughter alive — that's what did it. My OB had mentioned it at my 6-week checkup. "Some shedding is normal." That was the entire warning. Nobody told me: — It could last 6+ months — It could be DRAMATIC (I'm talking 300+ strands per wash) — My hairline would recede temporarily — Baby hairs would grow in around my face and make me feel like I was balding Nobody warned me that 4 months after the most beautiful moment of my life, I'd be hiding my head in hats and avoiding photos. Here's what I tried between months 3 and 7: ❌ Biotin gummies (I'm still breastfeeding so options were limited) ❌ Rosemary oil on my scalp twice a week (made my pillow greasy) ❌ "Postpartum hair" supplement from the baby store ($39, did nothing) ❌ Leaving conditioner in for longer (made my scalp itchy) ❌ Cutting caffeine (I tried this for one week and gave up immediately) Then at 2am during a feeding, I was scrolling and saw a comment on a postpartum mom forum that I almost swiped past. It said: "Most postpartum hair loss isn't from the hormone shift alone. It's from years of sulfate shampoo suffocating the follicles that are now trying to restart." I didn't understand at first. She explained it like this: After birth, your estrogen drops. All the hair that was stuck in the growth phase during pregnancy (thanks to high estrogen) suddenly shifts to the shedding phase. This is temporary — but DRAMATIC. Here's the part nobody tells you: the follicles underneath are trying to push new hair through. Strong hair. Replacement hair. But they're pushing through a decade of buildup. Sulfate shampoos (which I'd been using since middle school) strip your scalp aggressively. Your scalp overproduces sebum. Conditioner silicones add residue. Over 15+ years, that creates a layer around each follicle base. Pre-pregnancy, that buildup was survivable because estrogen was holding everything in the growth phase. Postpartum, with estrogen gone and the follicles weakened, the buildup makes the shedding phase last longer and the regrowth phase slower. The postpartum is temporary. The buildup is the reason it's lasting longer than it should. She sent me Lioren Scalp Reset. What sold me in 30 seconds of reading the page: ✅ Sulfate-free — doesn't trigger the overproduction cycle ✅ Silicone-free — doesn't add more buildup ✅ Safe during breastfeeding (topical, rinses off, no systemic absorption — I double-checked with my OB) ✅ Replaces my current shampoo — no extra step (I don't have time for extra steps) ✅ 5 minutes in the shower I'm already taking That's the part that mattered most. I wasn't adding a new routine. I wasn't learning a new ritual. I was just swapping bottles. Week 3: The clumps in the drain started being strands instead of handfuls. Week 5: My postpartum hairline started looking less severe. Not back to normal — but not getting worse. Week 8: Baby hairs growing in along my forehead that weren't there before. New growth. Week 12: My husband said my ponytail "looks like it used to." He wasn't trying to be sweet — he actually noticed. That hit me. Month 4: I stopped wearing hats everywhere. Month 6: Took a photo with my daughter at the park. Hair down. No strategic angles. No filter. I sent it to my mom. She saved it as her phone background. I don't know if your timeline will match mine exactly. But I'm telling you this: Postpartum hair loss feels like a betrayal from your own body. You just did the most incredible thing a body can do, and now it's taking something from you that you already feel like you don't have the energy to fight for. You're already giving everything to your kid. Your hair shouldn't be one more thing you lose. 30-day money-back guarantee. One email. Full refund on both bottles. Launch BOGO — buy 1, get 1 free. 4 months of supply for one price. Because one bottle runs out at 8 weeks — right before the regrowth starts showing up visibly. The full story here: https://liorenature.com/pages/scalp-reset-postpartum P.S. — To the moms reading this at 2am during a feeding: You're not broken. Your body is healing. But your shampoo might be making the healing take twice as long as it needs to. Switch the bottle. Don't switch your routine. Don't add a single thing to a day that's already too full. Just switch the bottle.

Where the ad sends people

liorenature.com

For Moms 3-8 Months Postpartum

Nobody Warned You About Postpartum Hair Loss