Fortune Facebook ad: “Nearly half of all Americans wear a fitness…”

Ran for 17 days, from September 8 to September 25, 2026, the last day Crush saw it.
Run by Fortune on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 2328379248001895
- Platforms
- Facebook, Instagram and Threads
- Relaunches
- 0
- EU reach
- 195
- Niche
- Fitness & Gyms
Ad text
Nearly half of all Americans wear a fitness tracker, up 33% a decade ago. But while early wearables just counted steps, connected fitness giants like @ouraring and @tonal are using artificial intelligence to predict your recovery before you even feel it. Fortune senior writer Allie Garfinkle goes inside the $2 trillion wellness economy to test the tech, analyze the multi-billion-dollar data moats, and ask a fundamental question: Is hyper-optimization making us peak performers, or just more anxious? 🔗 Click the link in the bio to watch the full episode.











