

Stopped· since Nov 25, 2025
- 143
- days it ran
- 0
- relaunches
Ad copy
There are only 3 ways to get Roofing Leads. 1. You go to them. D2D sales, direct mail, cold calling. 2. They come to you. Paid leads, organic leads, SEO, AEO, and branding. 3. They are introduced to you. Referrals from customers. Referrals from centers of influence like insurance agents, real estate agents, and other home service providers. TRUTH: Most roofing companies' sales are driven 70% or more by just 1 of these categories. The problem that Roofers have is they try to be someone they are not. Closing D2D sales is a very different sales process than inbound leads because of the 3 buying triggers: Problem Awareness. Brand Awareness. Need. When going D2D, people have no idea they have a problem, don’t know you yet, and don’t feel a need to replace their roof. But when leads are coming into the office, the homeowners are very aware of their problem, know your brand, and need a roof. Our mission in RSRA is to help you dominate your marketing by understanding how you’re built. So you can get more and better leads without wasting money. And if you want to make the switch from being a ‘You go to them’ company to a ‘They come to you’ company - it takes much more than buying leads or hiring an agency. A shift we can help you make because when you take full control of your marketing, anything is possible.
Roofing & Solar Reform Alliance - RSRA
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