Solament of Sumitomo Metal Mining Co., Ltd.Solament of Sumitomo Metal Mining Co., Ltd. Facebook ad: “【暑さから、人と服の可能性を解放するアパレルプロジェクト 】”
Ran for 16 days, from June 26 to July 12, 2026, the last day Crush saw it.
Run by Solament of Sumitomo Metal Mining Co., Ltd. on Instagram. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 2508028546293653
- Platforms
- Relaunches
- 3
- Niche
- Fashion & Apparel
Ad text
【暑さから、人と服の可能性を解放するアパレルプロジェクト #HOPEWEAR 】 ※English follows Japanese 新しい和服「HOPE WEAR for Culture」。 SOLAMENT®を使用した生地で、伝統衣装に遮熱効果を。デザイン面では、空気を取り込む大胆な2層構造を取り入れました👘 暑さによって失われはじめている、人々が大切にしてきた行事や風景を守るために。伝統的な装いの服に、快適性という革新をもたらします。 【Freeing people from heat: Apparel Project #HOPEWEAR 】 "HOPE WEAR for Culture" is new traditional Japanese-style clothing. Crafted with SOLAMENT™ fabric, it adds heat-blocking performance to heritage wear 👘 From a design perspective, it features a bold two-layer structure that promotes airflow and comfort. By bringing innovation in comfort to traditional attire, it helps preserve the cherished traditions and seasonal scenes that are being lost to extreme heat. #SOLAMENT #solarsmartmaterial #IlluminateNewPossibilities #fashion #apparel #sustainability #climatechange #traditionalwear #summerfestival #yukata #kimono #Japanesewear
