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Thailand’s beauty industry continues to show resilience despite economic uncertainty, with innovation and science driving long-term growth. The article highlights how global and Thai beauty markets remain active, supported by consumer demand and technological advancements. Major companies are investing in research, sustainability and new product development, positioning Thailand as a competitive player in the global cosmetics sector while adapting to changing market conditions and consumer expectations. Listen to the story or get the full story in the 1st comment. #BangkokPost #beauty #innovation #cosmetics