Ad copy

We made a seat cover so waterproof, people stopped pulling over. When we filmed water being poured onto our seat cover, we were trying to demonstrate the 100% waterproof backing. What we did not anticipate was Australians watching that video and thinking, "so I don't need to stop at the servo anymore." We meant water from a glass. Not that kind of water. To every passenger who has had to sit in the back seat and pretend not to notice — we are truly sorry. To every driver who has taken this as a green light — please pull over. The towel can handle it. Your dignity cannot. Shop Now: thetufftowel.com.au