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We see it all the time: advertisers leaving performance on the table because Advantage+ isn't fully enabled. If you’re running Facebook and Instagram ads to scale your business, make sure your Advantage+ setup uses these three settings. Here’s what the data shows when all three are turned on: 🎯 Advantage+ audience delivers 7% lower median cost per website conversion. 📍 Advantage+ placements automatically shifts delivery to where new customers are most likely to convert. 💰 Advantage+ budget drives 5% lower cost per result on average for campaigns with a single pixel. One setup with three settings that work together, so your campaign can adapt in real time, instead of you having to manually chase performance. It's one of the simplest ways to get more out of every dollar you're already spending.