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The legacy of Creed started when a pair of scented leather gloves were delivered to King George III by a new London tailoring company, founded by James Henry Creed. Since then, Creed has created some of the finest fragrances over the past 260 years into one of the world's leading niche perfume houses. Today, the seventh generation descendant of founding founder James Henry Creed, Olivier Creed, continues this great tradition. Accompanied by his son, Erwin, Olivier travels extensively to source, research, inspect and commission the finest materials from around the globe. Discover your next fragrance at Creed with 10% off your first order.