Linda Brooks Facebook ad: “Read This If You're Going Through Perimenopause”

Ran for 19 days, from August 20 to September 8, 2026, the last day Crush saw it.
Run by Linda Brooks on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 4878225385737955
- Platforms
- Facebook, Instagram and Messenger
- Relaunches
- 0
Ad text
Please STOP putting more sunscreen on your dark spots. I know how that sounds. I wore SPF 50 every day for three years and my melasma still spread to all over my face. I am 47. I had clear even skin my whole life. Then at 45 I got melasma for the first time, and nobody could tell me why. It started on my upper lip. One shade darker than the rest of my face. Then two shades. In the car mirror at a red light it looked like the shadow of a moustache. I skipped a period that same month. I thought the two things had nothing to do with each other. Then it came for my cheekbones. Then a blotchy patch down toward my jaw. Foundation stopped covering it so I bought concealer. Concealer stopped covering it so I bought a colour corrector. Three products to walk out of my own front door. That tells you everything about the state of my face. I started taking the seat away from the window at lunch. I stopped letting anyone photograph me from the side. My daughter took a picture of the two of us on her birthday and I asked her to delete it. I did everything you are supposed to do. SPF 50 every morning of the year and reapplied at lunch. Wide brim hat. Vitamin C. Tretinoin. Two months on and two months off with hydroquinone from the compounding pharmacy. The lightening creams stung and left my face red and did very little else. I have tried all the topicals. All of them. So I went back to my dermatologist and asked her what was actually happening to me. She looked at my face for about nine seconds and said it could be melasma or it could be sun damage. Then she sent me down the hall to the desk for a package of peels and laser. I paid for it. Of course I paid for it. Six weeks later the patch on my lip was darker than the day I started and the blotchiness had spread down to my jawline. They told me to book the laser again and add a second machine on top of it. I stopped telling my husband what any of it cost. A woman called Dee in my menopause group posted about a cream she had been on for a couple of months. I nearly scrolled past her. I had been burned by three of these already. One line stopped me. She said hers came back every single summer and this year it did not. It is a small white tube with a pink cap. About the size of a travel toothpaste. It goes on after your serum and before your moisturiser. Morning and night. That is the whole routine. The first thing I noticed had nothing to do with the spots. It sank in within about ten seconds and my sunscreen went on over the top without rolling or pilling. Small thing. But it meant I actually used it twice a day, which is more than I can say for anything else in that drawer. Week one my face stopped feeling tight. The dry flaky patch on my cheek that my makeup had been catching on for two years went soft. Nobody was even treating that. Week two the edge of the lip patch blurred. Not lighter yet. Just less like a line someone had drawn on me. Week three my husband asked if I had started sleeping better. Week four I stood at the bathroom window in full daylight, which is the exact light I had spent two years angling my face away from, and the moustache shadow was about half of what it had been. Then we went away in August and I left the tube in the bathroom at home. It was a heatwave. I was having hot flushes day and night. By the end of the second week the shadow on my lip was back. Not all of it. But it was back. I started again the day we landed and by the middle of September it had settled down again. That was when I stopped calling it a coincidence and started needing to know why. I took the tube to a different dermatologist. Older woman. No med spa down her hall. I told her about the two weeks away. She asked me one question nobody had asked me in three years. She asked how many hot flushes I was getting a day. The pigment cells in your face do not decide anything on their own, she said. They sit there and wait for a signal. For most people that signal is UV light hitting the skin from the outside. But a hot flush is your body heating up hard and fast for no reason at all. Your skin reads that heat as the same alarm. So the signal goes off underneath the surface. Sunscreen sits on top of your skin. It stops light. It has never once stopped a signal that starts underneath it. You can put a lid on the pan. The flame is under the pan. Then she walked me back through my last three years. The SPF and the hat were blocking light I was barely getting in the first place. The lightening creams were working on the pigment already sitting in my face. Not one of them touched the thing ordering more of it. And the laser and the peels she was blunt about. The one thing my skin reacts to is heat. A laser is heat. That is why it came back worse. I had been paying money to trigger it. I asked her why my first dermatologist never said any of this to me. She did not give me a conspiracy. She just told me the truth about the money. There is no money in telling a 47 year old woman that her hot flushes are the trigger and that what she needs is a cream and some patience. There is money in the package with the two machines. Teenage acne gets treated as a condition, she said. A woman's face in midlife gets treated as vanity. Then she turned my tube over and read the back of it. She stopped at tranexamic acid. That is the one that matters for you, she said. There is a messenger in your skin that tells the pigment cells to get to work. That is the thing your hot flushes keep waking up. Tranexamic acid gets in the way of that messenger. It is not bleaching anything. It is interrupting the order before it gets given. Keep using it twice a day, she said. Keep wearing your sunscreen anyway, because light is still light. That was eleven months ago. The colour corrector is still in my drawer. It dried out. I never replaced it. I get my face ready in about four minutes now and one of those minutes is sunscreen. In June I sat in the window seat at lunch with my sister and never once thought about which way I was facing. I got hot on the train in July. Properly hot. The kind that used to make me think there goes another month of progress. I got off at my stop and I was fine. My hairdresser asked me what I had changed. My daughter put up a photo of the two of us taken from the side and I did not ask her to take it down. That is the part I did not see coming. My face is not perfect. It is not. It is that I stopped managing it all day long. It was freeing. If you are where I was, the cream is Lux Cove Alpha Arbutin + TXA Cream. Here is exactly how to use it. Small amount on clean dry skin. Morning and night. Moisturiser over it at night and sunscreen over it every morning. Give it four weeks before you judge it. Most people see it somewhere in weeks two to four. Mine moved on my cheeks before it moved on my lip. If you use a strong acid or a retinoid, use them on alternate nights instead of layering them together. It is fragrance free and dye free, so it never stung the way the lightening creams did. There is a 30 day money back guarantee. If it does nothing for you, you contact them inside 30 days and you get your money back. Shipping is free and tracked. And on the order page there is a tick box for automatic refills. You can leave it unticked. If you do want it, you can cancel it whenever you like. I am telling you that because I have been caught by the other kind, and I know exactly what that does to your trust. The only thing I would do differently is start sooner. Every summer I waited was another summer of flushes telling my skin to make more of it. I am not going to tell you it is a miracle. It is a cream. It takes weeks and you still have to wear sunscreen. But I got ready this morning in four minutes and I have not thought about my upper lip since.
Where the ad sends people
luxcove.co
Read This If You're Going Through Perimenopause 👆
Lux Cove
Learn more: luxcove.co(opens in a new tab)







