Jack's DIY Projects ad creative
Jack's DIY Projects
Jack's DIY Projects

Inactive· since Mar 9, 2026

20
days it ran
0
relaunches

Ad copy

In February 2021, the Texas power grid failed for 10 days. 246 people died. Not from the storm itself, from the cold. From insulin that spoiled without refrigeration. From carbon monoxide poisoning because desperate families tried to heat their homes with gas stoves in enclosed spaces. 246 people. In the United States. In the 21st century. Because the grid went down and they had nothing else. I think about what it means to be completely dependent on an infrastructure you have zero control over. One ice storm, one cyberattack, one cascading failure, and your family is in the dark with spoiling food and no way to charge a phone. For $63 in parts from any electronics store, you can build a compact, weatherproof, completely silent generator that runs continuously, day and night, rain or shine, grid up or grid down. No gasoline. No fumes. No noise. No $15,000 solar installation. It fits in your basement. It powers your refrigerator, your lights, your heater, your medical equipment. It's based on a patent filed by Nikola Tesla in 1894, a device the power companies worked immediately to suppress. The mechanism is simple enough that a 12-year-old could build it in an afternoon. A 71-year-old in Colorado built it with his grandkids. It's been running ever since. When the next grid failure comes, and it will come, your neighbors will be in the dark. Your family doesn't have to be. Watch the short video below.

When the Grid Goes Down

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