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Ruukki

Ruukki Facebook ad: “Minimalism, but make it metal.”

Ruukki Facebook ad: Minimalism, but make it metal.

Ran for 77 days, from January 22 to April 9, 2026, the last day Crush saw it.

Run by Ruukki on Instagram. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)

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About this ad

Meta Ad Library ID
913254561373265
Platforms
Instagram
Relaunches
0
EU reach
21,706

How we count

Ad text

Minimalism, but make it metal. 🏢 This modern apartment building in the Czech Republic proves that a façade can stay calm and still hit hard. The rhythm comes from perforated Ruukki® Design Cor-Ten® S7 profiles – a repeating grid of shadow, depth and precision that changes with every hour of light. Cor-Ten® is an evolving way of detailing buildings. It’s a weather-resistant steel that develops its own protective patina when exposed to the elements. It starts out red-brown and darkens over time, giving every façade a unique, lived-in character. When used right, it stays expressive for decades with minimal maintenance. 💡 A detail worth knowing: Cor-Ten® is delivered without patina – the surface develops naturally on site as conditions allow. #steel #design #architecture #apartmentbuilding #home

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