Integrated Veterinary Therapeutics Facebook ad: “The Truth Behind the Uncooperative Horse”

Ran for 15 days, from March 1 to March 16, 2026, the last day Crush saw it.

Run by Integrated Veterinary Therapeutics on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)

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About this ad

Meta Ad Library ID: 917029247384175
Platforms: Facebook, Instagram, Audience Network, Messenger and Threads
Relaunches: 0
EU reach: 12,494
Niche: Clinics & Medical

How we count

Ad text

Jelly is an angel, he is a good boy who always tries to do everything right and gets very worried if he gets in trouble. However he used to struggle to pick up his back legs for the farrier, he would slam them down and get very anxious. Positive reinforcement with food and bodywork helped but it was still a challenge. The reasons for this; - Iliopsoas scarring bilaterally - Lumbosacropelvic dysfunction and at times lumbar misalignment - Myofibrillar myopathy (an underlying muscle conditions that affects the contractile proteins in warmbloods - he used to tie up regularly) With dietary management, postural and core strengthening he is able to be trimmed without anxiety and without slamming his legs down. A horse that is struggling to stand to be trimmed generally is finding it challenging to undergo the range of motion that is being asked of them or to balance on 3 legs. We need to consider what the horse is trying to communicate with us before we just assume that they are just making the farriers/trimmers life difficult. Yes some horses have had bad experiences that have created the behaviour but horses generally want to take the path of least resistance and we need to consider their physical comfort when standing for the trimmer/farrier. Register Now for the FREE Posture and Behaviour Masterclass so that you can advocate for your horse https://www.integratedvettherapeutics.com/pbmc-fb-am Wednesday March 18th 8am AEDT (Melb/Syd), Tuesday 17th 5pm EST, 2pm PST, 9pm GMT, 10pm CET https://www.integratedvettherapeutics.com/pbmc-fb-pm Wednesday March 18th 8pm AEDT (Melb/Syd), 2am PST, 5am EST, 9am GMT, 10am CET If you want to be an advocate for your horse and be able to create more links between posture and behaviour - this FREE Masterclass is for you!! Wednesday 18th March 8am AND 8pm Australian Eastern Daylight Time (Melb-Syd)

Where the ad sends people

http://www.integratedvettherapeutics.com

The Truth Behind the “Uncooperative” Horse

Animal Biomechanics Osteopathy Equine Anatomy Equine Biomechanics Equine Functional Posture Equine Mobility Horse Posture Horse Stretching Exercises Horse Strength