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Grace takes a new form with the latest Longines PrimaLuna timepieces. Inspired by the poetic rhythm of lunar cycles, the collection evolves with luminous mother-of-pearl cloisonné dials, refined moonphase expressions, and versatile new automatic and quartz models. From intricate artisanal detailing to fresh seasonal hues, each watch reflects Longines’ enduring belief that elegance is an attitude. A celebration of heritage techniques, contemporary design, and timeless femininity—reimagined for today. Discover the new Longines PrimaLuna collection at Ethos.