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Cavities aren't caused by sugar. They're caused by a bacteria called strep mutans. You know someone who eats whatever they want and never gets cavities? They just have low levels of this bacteria. The rest of us have been stuck fighting a losing battle because traditional oral care never figured out how to actually get rid of it. Fluoride strengthens the shell. Nano hydroxyapatite rebuilds it. But neither one eliminates the bugs drilling the holes in the first place. I spent 3 years working with a biotech team out of the Johnson & Johnson Innovation Center to finally solve this. The result is BioFuse™, a nano lipid emulsion that directly targets and destroys strep mutans and p. gingivalis. In our study, we saw a 50% reduction in cavity causing bacteria in just 14 days. I personally got mine down 99% in 8 days. Imagine not stressing about your next dental visit. Not wondering if that sweet treat is going to cost you hundreds in fillings. Just living your life knowing the bacteria that cause cavities aren't running the show anymore. Zero Pro is the only toothpaste in the world with this technology. This is what freedom from the cavity cycle actually looks like.