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Ever wondered why so many live events don’t sell out? You’re probably using the full range of tactics—billboards, print, social media, email marketing, influencers, PR, partnerships. Perhaps even radio and TV. That’s great! These tried-and-true methods used to work a charm, but times have changed. The Problem: No Clear ROI Do you truly know which touchpoints are driving ticket sales? Do you know what the ROI on your marketing spend is? Or are you relying on how things have always been done in the hope that it´s “good enough”? Not sure? You’re not alone. The Solution: AI-Powered Precision Here’s the thing: if you can’t measure it, you can’t improve it. And that’s where NYBA steps in. We bring precision and clarity to your marketing and ticket sales. By harnessing our proprietary AI alongside performance-driven digital marketing, we pinpoint the ideal customer—only when and where they’re most likely to buy. We target people who are genuinely interested and have the means to purchase, ensuring none of your budget is wasted. This streamlined approach powered the most successful TikTok campaign of 2023 for the Blue Man Group, boasting an ROI of 130x. To this date, we’ve moved over 75 million tickets across Europe—and we’re just warming up. We’ve propelled campaigns for top-tier artists like Adele, Coldplay, Depeche Mode, The Weeknd, Madonna and iconic festivals such as Lollapalooza, Rolling Loud, World Club Dome. We´ve run the campaigns for comedians like Dave Chappelle, Chris Rock, Ricky Gervais, Morgan Jay or Tova Leigh, theater shows productions like Mamma Mia and Cirque du Soleil as well as major sporting events like WWE, Night of the Jumps, E1 Series or the Formula E. 👉🏼 https://www.nyba.ai/book-a-call
Turning Clicks into Sold-Out Shows.
We help promoters, ticketing companies and venues increase ticket sales through our AI and data driven digital marketing algorithm. The result: sold-out events 🏟️
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