NYT Cooking ad creative
NYT Cooking
NYT Cooking

Active· since Jun 5, 2026

52
days running
1
relaunches

Ad copy

"I do not recommend this recipe. Before I made it, I had not eaten half an entire batch of rice krispies treats by myself, and now I have. And honestly I will probably eat more."

Rice Krispies Treats Recipe (with Video) • 5★ • 20 min, plus cooling

These classic treats are salty-sweet and the perfect balance of crispy, gooey, soft and chewy This version, inspired by the one Julia Moskin adapted from the chef Colin Alevras for The Times in 2007, is also enhanced by deeply browned butter But here, a good amount of salt balances out the sweetness...

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NYT Cooking Ad — Running 52 Days | Crush Ad Library