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I found it on the Doggido website. A simple table. Four rows. Real numbers. Professional groomer — 6 visits per year: $540 to $900. Waterless shampoo repurchased 4 to 6 times: $48 to $84. Deshedding tool: $30 to $50. Slicker brush, grooming gloves, wipes: $25 to $40. Total first-year grooming cost: $643 to $1,074. I stared at it for a long time. Not because it seemed wrong. Because it seemed exactly right. I'd bought all of those things. I'd repurchased the shampoo more times than I could remember. I'd paid the groomer bill without really thinking about the annual total. I'd replaced the slicker brush when the first one proved too harsh. $643 on the low end. Over $1,000 on the high end. For a puppy I'd had for eight months. Then I looked at what was directly below the table. Doggido first year: $118 to $175. $39.97 for the brush. Refill mist on subscription — $78 to $135 per year. That's it. The gap between those two numbers is $500 to $900 in year one alone. I have a four-month-old Poodle mix named Beau. Curly coat. High maintenance. The kind of breed that groomers charge a premium for. I was already on track for the high end of that $643 to $1,074 range. Probably over it. I ordered the Doggido kit that evening. Here's what I didn't expect — beyond the savings. The grooming is better. Not because a $40 brush is better than a professional groomer. But because daily ten-minute sessions with the right tool produces a better outcome than sporadic full grooms with weeks of buildup in between. The botanical mist — lavender, chamomile, coconut oil, aloe vera, tea tree oil — conditions Beau's coat with every session. The silicone bristles work through his curls without pulling. The one-click ejection removes what's lifted instead of redistributing it. His coat is in better shape now than it ever was between groomer visits. And he's calm during every session. Settled. Sometimes asleep. That didn't happen at the groomer. $118 to $175. First year. Total. The table is right there on the website. Run the numbers against what you're currently spending. Then decide. P.S. I still take Beau to the groomer twice a year for a full cut. Those visits cost a fraction of what I was spending before — and he walks in calm because daily grooming means he's already comfortable being handled. The groomer noticed on his first visit. "He's so relaxed. What are you doing at home?"