Layne Norton ad creative
Layne Norton
Layne Norton

Stopped· since Jul 30, 2025

203
days it ran
0
relaunches

Ad copy

People HATE accountability & always try to find a scapegoat Blaming seed oils, sugar, food processing, the government, big pharma, etc feels good for the ego, but it does nothing for actually getting people to a better place. The reality is that the individual food components that people freak out about don’t really do much in isolation. The issue isn’t seed oils or sugar, etc. The issue is people eat too damned much & move way too little Let’s look at the data on how seed oils affect health. Well, when you subsitute seed oils isocalorically (keep calories the same) with saturated fats we see neutral or positive effects on inflammation, insulin sensitivity, liver fat, metabolic health, cardiovascular disease, & mortality (PMIDs: 40048719, 31369090, 16357064, 27434027 & 16904539). If seed oils have any negative effect on health it is ONLY due to overconsumption of calories & as the data CLEARLY shows, compared with saturated fat, seed oils are far healthier Oh you are worried about sugar? High sugar diets increase the risk of mortality by around ~30% (PMID: 30590448). Sound scary. But this is completely explained by the calories as studies looking at isocaloric substitution of sugar with other carbohydrates shows no effect on health (PMID: 30787473). Also consider that being obese increases the risk of mortality by up to 300% (PMID: 29490333). Even just being overweight a little bit increases the risk of mortality by 30% (PMID: 36756765). So the effect of sugar is completely dependent on it’s calorie content. People don’t want to hear this stuff though. They don’t want to hear that they are eating too much & not doing nearly enough activity. They want to hear that ‘big food’ & the government made them fat & unhealthy. While the food environment absolutely contributed to the obesity epidemic, it still boils down to personal responsbility If you are sick of spinning your wheels & ready to make REAL change, comment ‘REMODEL’ & I will DM you info on how to get a FREE month of expert coaching

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Layne Norton Ad — Ran 203 Days | Crush Ad Library