

InactiveΒ· since Apr 4, 2026
- 107
- days it ran
- 3
- relaunches
Ad copy
I work at a $2,500-a-night wellness retreat in Sedona. Every night I hand guests a tray with tea and two gummies. What happens by day three is always the same. I need to tell you this because I've watched it happen hundreds of times now and it still kind of blows my mind. I'm not a doctor. I'm not a wellness expert. I work at the retreat. I help run the evening program. I set up the rooms. I bring guests their tea before bed. I'm the person in the background making sure everything goes smoothly. But when you work at a place like this you see everything. You see people when they arrive and you see them when they leave. And the difference is insane. People show up looking wrecked. I'm not being mean that's just the truth. These are women mostly in their 40s and 50s who are paying $2,500 for five days because they are desperate. You can see it in their faces. The dark circles. The puffy eyes. The way they move like their body weighs twice what it should. They're exhausted in a way that goes deeper than just being tired. Most of them tell me the same thing during check-in. They haven't slept properly in years. They've tried everything. Melatonin. Ambien. Supplements. Apps. Courses. They've spent thousands of dollars on sleep stuff and nothing works. They're here because someone told them the retreat might help or because they ran out of other options. Day one they do the program. Breathwork in the morning. Sound bath in the afternoon. Meditation. Yoga. Healthy food. All of it. They go to bed that first night and most of them sleep a little better. They figure it's the mountain air or the silence or just being away from their life for a day. But day two is when it starts. I'll see a guest at breakfast and something is different. Their face looks softer. Their jaw isn't tight. They'll say something like "I don't know what happened last night but I slept so well" and they're kind of confused about it because it's only day two and they haven't even done the deep work yet. By day three it's like a switch flipped. They slept through the night. They wake up and they just look different. Like someone turned the lights back on behind their eyes. They're calmer. They're present. Some of them get emotional at breakfast because they can't remember the last time they felt like this. And every single time they think it's the retreat. The Sedona energy. The vortexes. The breathwork. The sound baths. The meditation. They thank the instructors. They thank the chef. They write these beautiful reviews about how the program changed their life. And I just smile and nod because I know what actually happened. It's the gummies. Every night before bed I bring each guest a small tray. A cup of chamomile tea and two gummies. It's part of the evening routine. Most guests don't even ask what the gummies are. They just take them with their tea and go to bed. It's like the chocolate on a hotel pillow except these actually do something. The gummies are magnesium bisglycinate. Dr. Perrin our wellness director has me give them to every single guest on the first night. She says it's the most important part of the whole program. She tried explaining it to guests in the beginning but nobody believed her so she just told me to build it into the tea tray and stop explaining. I didn't believe it either when I started working here. I thought Dr. Perrin was being a little dramatic about the gummies. Like okay sure magnesium. Everybody takes magnesium. My mom takes magnesium. It's not exactly a secret breakthrough. But then I started paying attention. Guest after guest after guest. Same pattern. Day one a little better. Day two the jaw unclenches. Day three sleeping through the night. Day four they're a completely different person. And all of them think it's the breathwork. One time a woman came up to me on day four and she was crying. She said "I haven't slept through the night in six years. Not once. And I just slept three nights in a row. What is happening to me?" I wanted to say it's the gummies on your nightstand. But Dr. Perrin told me to let people have their experience so I just said "The program really works for a lot of people." But I couldn't stop thinking about it. Because I had sleep issues too. Not as bad as some of the guests but I'd wake up at 2 or 3AM most nights and my brain would just go. I figured it was stress from work or just how I am. I told Dr. Perrin one night that I wasn't sleeping well. She looked at me and said "Are you taking the gummies?" I said "No those are for the guests." She said "Take two tonight before bed." So I did. I slept through the night. First time in I don't know how long. I took them the next night. Same thing. Slept through. My jaw wasn't clenched in the morning. That alone was worth it because I'd been waking up with sore temples for months. By the end of the week I was sleeping seven hours straight every night. I felt like a different person at work. More patient. More present. Less foggy. I went to Dr. Perrin and said "Okay. I get it now. But I don't understand. I was taking magnesium before. My mom buys it for the whole family. It never did anything." She said "What kind was your mom buying?" I didn't know. She told me to go check. I went home and found the bottle in my mom's cabinet. Nice label. Good reviews on Amazon. Said "Magnesium Glycinate" on the front. Dr. Perrin said "Flip it over. Read the back." "Magnesium from magnesium glycinate AND magnesium oxide." She said "That's why. That 'and' means it's mostly oxide. The cheapest form. Your body absorbs about 4% of it. You've been taking it for years and your body never actually got the magnesium. The form I use at the retreat is pure bisglycinate. No oxide. No filler. That's why it works in two days when the stuff your mom's been buying didn't work in two years." She said "This is what I see with every guest. They show up telling me they've tried magnesium and it doesn't work. And every single time they were taking a product that says glycinate on the front and hides oxide on the back. They've never actually taken real magnesium. They just think they have." She said "Magnesium is what tells your nervous system to power down. It's the off switch. Without it you stay wired. Your cortisol spikes at 3AM. Your jaw clenches. Your brain races. You're exhausted but you can't sleep because your nervous system doesn't have the raw material it needs to shut off." She said "That's why people feel different by day two. It's not the Sedona vortexes. It's not the sound baths. It's that their nervous system finally got what it's been starving for. Most of them have been depleted for years and they didn't know it because they thought they were taking magnesium. They weren't. They were taking chalk." I've been working at this retreat for almost two years now. I've watched hundreds of guests go through this exact same transformation. Arrive exhausted. Sleep on the gummies for two nights. Wake up on day three like a different person. Credit the retreat. Go home. Some of them come back. One woman named Susan booked a second stay three months later specifically because she slept so well the first time. When she came back I asked her if she'd been sleeping well at home. She said no. It all came back when she left. I said "Were you taking the bisglycinate at home?" She said "I was taking magnesium." I said "What kind?" She checked. Oxide on the back. I told her. She was furious. She'd been buying the wrong form for months thinking she was doing the same thing we do here. She ordered the real stuff that night from her room. She texted me a week after she got home and said "I'm sleeping through. It's working at home. I can't believe I came back here for five days when I just needed the right gummies." That happens more than you'd think. Here's what I want you to know. The retreat is beautiful. The breathwork helps. The meditation helps. The food helps. The silence helps. All of that is real and valuable. But the gummies are doing most of the work. Dr. Perrin says 80%. And after watching hundreds of guests go through the same transformation I believe her. If you're not sleeping through the night and you've tried magnesium and it didn't work, you were probably taking the wrong form. I found this article that explains the whole thing better than I can. Which forms absorb and which ones don't. And the brand Dr. Perrin uses at the retreat is in there too. I send it to basically everyone who asks me what our secret is. Because the real secret is there isn't one. It's just the right form of a mineral most people have been taking wrong for years. π Here's the article. It's what I wish I could hand to every guest on day one instead of just quietly putting gummies on a tea tray.
Like this ad? Make it yours.
Crush rebuilds this exact creative around your product β your brand, your colors, your offer β in about a minute.







