Becca Fisher Facebook ad: “See the difference”

About this ad

Meta Ad Library ID

4551858131737092

Platforms

Facebook, Instagram, Audience Network, WhatsApp and Threads

Relaunches

0

Niche

Supplements & Wellness

How we count

Ad text

She smiles with all 4 teeth. I hadn't smiled with mine in a year. ⠀ That's June's practice cake-smash photo, for her first birthday invitations. ⠀ Frosting everywhere. ⠀ Grinning with all four tiny teeth. ⠀ And me. Cheek to cheek with her. ⠀ Lips pressed shut. ⠀ I'm Sam. 33. Accountant. Denver. ⠀ New mom. Tired mom. Very caffeinated mom. ⠀ The week before her party, at 11 PM, I was building her birthday slideshow. ⠀ The day she was born. Me in the hospital bed. Exhausted. Grinning. ⠀ And all I could see was my teeth. ⠀ Somewhere between pregnancy, 5 AM feedings and a lot of coffee, they'd gone from white to tired. ⠀ Next to my brand-new baby, they made me look so much older than I felt. ⠀ So I started deleting the photos of me. ⠀ It turns out a lot of moms do this. ⠀ "looking at my hospital photos when I had DD and was horrified..." ⠀ "I just want normal looking teeth that I see other people with" ⠀ Normal. ⠀ That's all I wanted. The next morning I stood in the pharmacy aisle. ⠀ Charcoal toothpaste and a box of strips in my basket. ⠀ June asleep in the carrier. ⠀ The pharmacist, a woman about my mom's age named Grace, glanced at the charcoal. ⠀ "Can I be nosy?" Here's what she told me. ⠀ A lot of dentists aren't fans of charcoal. It's gritty. ⠀ Strips give plenty of people zingers. And they only reach the front. ⠀ "Coffee settles between your teeth and near your gums. And you're adding more every morning." ⠀ What worked for her was a gentle hydrogen peroxide rinse. Every day. Low strength. Alcohol-free. ⠀ Something that keeps up with the coffee. I asked the questions a tired new mom asks. ⠀ "Is it safe every day?" That's the point of the low strength. ⠀ "What if my teeth get sensitive?" Use it less often, and see your dentist. ⠀ "Do I have to give up coffee?" She laughed. "Honey, I didn't." ⠀ In the car, I searched for exactly what she described. ⠀ An alcohol-free peroxide whitening rinse. ⠀ That's how I found Lumine Organics. ⠀ 4.8 stars from over 9,000 reviews. A lot of them from moms. ⠀ $59.90. Less than the $120 balloon arch I was about to order, which would be in the trash by Monday. ⠀ I put the charcoal back on the shelf and ordered from the parking lot. ⠀ Day 1 — Little cloudy bits in the sink. The buildup my toothbrush missed. Oddly satisfying at 6 AM with a baby on my hip. ⠀ Days 3–8 — June started teething. I forgot about it for five days straight. I just picked it back up. ⠀ Week 3 — My bottom teeth looked brighter in the bathroom mirror. Not fake-bright. Mine. ⠀ Then the party. Thirty people crammed into our living room. ⠀ I'd put myself back into the slideshow. ⠀ The last slide was from that morning. ⠀ June on my lap. Both of us laughing at the dog. ⠀ Both of us showing our teeth. ⠀ She has four. ⠀ My mom cried. So did I. ⠀ Here's what still gets me. ⠀ Nobody tells you new motherhood shows up in your smile. ⠀ Pregnancy. No sleep. Coffee to survive. ⠀ And then the photos. The ones you'll keep forever. If you've been deleting pictures of yourself with your baby... ⠀ If you've been cropping yourself out so it's just her... ⠀ You didn't do anything wrong. ⠀ You were just busy keeping a tiny person alive. ⠀ Someday she'll look through these photos looking for you. ⠀ Be in them. Smiling. ⠀ 📢 EDIT: For all the moms asking what the pharmacist described. ⠀ Lumine Organics Stain Whitening Mouthwash. Sixty seconds after you brush, whenever you get the chance. ⠀ Link: https://lumineorganics.com/products/whiteningmouthwash ⠀ ✅ 60-Day Money-Back Guarantee — no bottle to return, no forms ⠀ ✅ Hydrogen peroxide, the whitening ingredient dentists use, at a gentle everyday strength ⠀ ✅ Alcohol-free with peppermint, eucalyptus & thyme — no burn ⠀ ✅ Rated 4.8 stars from 9,000+ reviews ⠀ Start with one bottle, or subscribe so it just shows up. One less thing to remember. ⠀ P.S. I brought June back to the pharmacy to thank Grace. June tried to eat the receipt.

Where the ad sends people

lumineorganics.com

See the difference

Brighten your smile today