Ad copy

Most men’s skincare is not made for specifically for men’ skin. Sounds odd but it’s true. The majority of the time it’s different branding, on top of the same base formula that was designed for women’s skin. As a recent Financial Times article put it: “Men’s grooming products use exactly the same ingredients as those used in women’s products.”” So it’s like wearing someone else’s custom suit. Technically, it you can out it on, but ultimately it defeats the point of wearing something custom at all. YCODE doesn’t adapt formulas. We build formulas from the ground up. Engineering specifically for male skin. Different specs, require a different build. Logical.