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After being diagnosed with Alopecia Universalis and losing all of his hair, our co-founder Sammy started questioning everything: his diet, stress, sleep, and especially the products he was using every single day. One ingredient he kept coming back to was rosemary oil. Studies have shown it may help support hair growth similarly to minoxidil over time, but without many of the side effects people complain about. So we created a simple formula with just the same 3 organic, non-comedogenic ingredients that helped his hair growth: • Organic Rosemary Oil • Organic Argan Oil • Organic Sweet Almond Oil No silicones. No synthetic fragrance. No fillers.