Michael Harrison Facebook ad: “I stopped listening to my doctor.”

Ran for 2 days, from March 8 to March 10, 2026, the last day Crush saw it.

Run by Michael Harrison on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)

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About this ad

Meta Ad Library ID: 910116661830441
Platforms: Facebook, Instagram, Audience Network, Messenger and Threads
Relaunches: 0
Niche: Skincare & Beauty

How we count

Ad text

I'm 41 and my wife had been on at me about my skin for two years. Not nagging. Just noticing. "You look tired." "Have you been sleeping?" "You should try this" — another product on the bathroom shelf. I tried them. Didn't say much. Didn't see much. The shelf got more crowded. My skin stayed the same. Dry. Lined. Dull in a way I couldn't shift no matter how much water I drank or sleep I got. I went to a dermatologist eventually. She prescribed Tretinoin. I used it for six weeks. My skin peeled and burned and went red in patches I'd never had before. She said that was normal. "Purging." Push through it. I stopped after week six. The purging didn't stop. Figured this was just how it was going to be. Then I read something about why skin deteriorates after 35 that made me look at everything I'd been doing completely differently. Your skin produces sebum — its own natural oil that forms your barrier. After 35 that production drops. Water-based moisturisers can't replace it — they can't penetrate the outer skin layer. They sit on the surface and evaporate. The Tretinoin was forcing my skin to shed faster than it could repair — progressively thinning the barrier it needed to stay healthy. Everything I'd used was making the underlying problem worse while treating the surface symptoms. The only thing that works like sebum is something molecularly identical to it. Four ingredients. None of them synthetic. None of them something my skin needs to fight off. Beef tallow. Raw honey. Olive oil. Beeswax. Three weeks in my wife looked at me over dinner and said — "Your skin looks really good. What are you using?" I told her. She was quiet for a moment. "Beef fat." "Beef fat." She hasn't bought me a moisturiser since. One product. Sixty seconds. If your skin isn't responding to anything you've tried — it's not your skin. It's what you've been putting on it.

Where the ad sends people

bare-ritual.com

I stopped listening to my doctor.

A guy comes to me frustrated. He went to a dermatologist because his skin was getting worse—dryness, redness, fine lines that shouldn't be there yet.

Learn more: bare-ritual.com