Huel Facebook ad: “This is a meal. Not a protein shake.”

Ran for 130 days, from May 5 to September 12, 2026, the last day Crush saw it.
Run by Huel on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)
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About this ad
- Meta Ad Library ID
- 991177193370972
- Platforms
- Facebook, Instagram, Audience Network, Messenger and Threads
- Relaunches
- 0
Ad text
Huel was never meant to replace real food. It’s for the meals that happen away from the kitchen — when cooking isn’t an option and the alternative is usually junk. That’s where functional food makes sense. Huel gives you: ✔️ 40g of protein to help keep you full ✔️ High fibre ✔️ Complete nutrition for when a proper meal isn’t available* All for under £2 per meal. Real meals stay real. Inconvenient meals get smarter. *Huel meals provide protein, essential fats, fibre, vitamins & minerals as part of a balanced diet.
Where the ad sends people
Huel.com
This is a meal. Not a protein shake.
4,000,000 happy customers
Shop now: uk.huel.com(opens in a new tab)










