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I read labels for a living, so I came to this one already suspicious. Thirty years as a food scientist. My whole career has been about what's actually in the bottle versus what the front of the bottle says. I've seen enough supplements that were nothing but expensive coloring to be permanently unimpressed by a nice label. But I had my own reason to be looking. I'd been noticing a flatness in my mornings — still rowing, still active, just getting less back than I put in. The kind of thing my training tells me to investigate rather than ignore. Dr. Beaumont checked me over and told me I was healthy, in better shape than most people my age. Keep going, she said. I believed her. The flatness was still there. So I did what I'd do at work — I went past the front of the bottle. The research on beetroot and circulatory wellness goes back decades. The detail that actually mattered, the one I'd have flagged in a lab, was the pigment. The betalains are heat-sensitive, and most processing destroys them before the product is sealed. Most of what's on the shelf is color with the active part already cooked out. I asked Dr. Beaumont before adding anything. She said a well-sourced beetroot supplement alongside my routine was a reasonable thing to try. So I added Rosabella. Cold-pressed at low temperatures. 1,300 milligrams. Two capsules in the morning. Added, not swapped. Bodies are different and I'm one person, so I won't promise you anything. I'll only say the flatness in my mornings started to feel thinner — and coming from someone who reads labels for a living, that's not something I say lightly. P.S. The brand is Rosabella. Cold-pressed, not heat-processed — that distinction is the whole reason to try beetroot at all. Two capsules in the morning. Talk to your doctor first. P.P.S. 90-day satisfaction guarantee. Not satisfied for any reason, every penny back. No conditions. P.P.P.S. They're a small company that bottles on its own schedule. I keep an extra bottle in the house now. https://track.tryrosabella.com/cdc16426-3e48-40a7-9fad-21098084f6cf Individual experiences vary. These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure, or prevent any disease.