The Evening Note Facebook ad: “I Took A Cruise For My Anniversary. The £1.90 Bedtime…”

About this ad

Meta Ad Library ID

915979508130005

Platforms

Facebook, Instagram and Messenger

Relaunches

0

Niche

Supplements & Wellness

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Ad text

We booked a balcony suite for our 20th anniversary last spring. Mediterranean cruise. I'd never done anything like it — we usually do a week in Cornwall and call it a holiday. Everything was excessive in a way I wasn't prepared for. The bathrobe that was thicker than my winter coat. The butler who somehow knew my coffee order by day two. The bed that you sank into like it was holding you. But the thing I brought home with me — the thing that actually changed my life — was something the steward left on the bedside table every evening with the turn-down service. A small glass of something pale and lemony, with a card explaining it was magnesium glycinate. Part of the ship's "premium guest sleep ritual." I almost left it the first night. I'm not a supplement person. I'd had wine with dinner and was ready to drop. But my husband drank his and shrugged, and I figured one sip wouldn't hurt. The taste was lovely actually — tart, like a proper old-fashioned lemonade. I slept twelve hours. Twelve. I haven't done that since I was a teenager. I woke up to my husband bringing coffee onto the balcony, and I genuinely felt rested in a way I'd forgotten was possible. No 3am wake-up. No fuzzy head. No groaning my way out of bed. I asked the butler about it the next day. He said it was the most requested item in the suite cabins. People came back from cruises asking how to get it at home. I'd been struggling with sleep since perimenopause hit around 47. Five years of waking at 3am like clockwork, lying there with my mind racing through everything I hadn't done. I'd tried HRT, lavender pillow sprays, sleep stories, magnesium tablets from the chemist, melatonin from a friend in America. Some of it helped a little. Most of it did nothing. Turns out the magnesium I'd been taking — the cheap white tablets — was magnesium oxide. Your body absorbs about 4% of it. The rest goes straight through you. I'd been writing off magnesium based on something that was essentially expensive chalk. The glycinate form is different. It's bonded to an amino acid called glycine, which your body actually absorbs properly. That's what was in the little cruise drink. When I got home I tracked down the brand. It's a British company called Healthy Metal — a tart lemon sachet you mix with water before bed. No tablets, no subscription, no monthly commitment. That was four months ago. I sleep through the night every night. My husband says he can tell I'm in a better mood. My GP took me off the sleep medication she'd reluctantly prescribed last winter. I found the article that explains why the form of magnesium actually matters. The white tablets in Boots aren't doing what you think they're doing. 👇 Here's the link. The best part of that cruise wasn't the suite. It was a £1.90 sachet they handed me at bedtime.

Where the ad sends people

healthy-metal.com

I Took A Cruise For My Anniversary. The £1.90 Bedtime Trick They Use On Suite Guests Changed My Sleep Forever.

Over 50,000+ British people use it everyday.