Skip to content
The Mind & Body Journal

The Mind & Body Journal Facebook ad: “Haven't slept since the kids were born? Read this”

The Mind & Body Journal Facebook ad: Haven't slept since the kids were born? Read this

Ran for 12 days, from July 2 to July 14, 2026, the last day Crush saw it.

Run by The Mind & Body Journal on Facebook. Crush is not the advertiser and does not verify its claims. See this ad in Meta's Ad Library(opens in a new tab)

Want an ad like this for your product?

Crush makes new ad images for your product from this ad: your logo, your product photo, your offer.

Trials from $19.95 USD, then $79.95 USD a month. Cancel anytime.

About this ad

Meta Ad Library ID
1335254661447571
Platforms
Facebook, Instagram, Audience Network, Messenger and Threads
Relaunches
1

How we count

Ad text

My youngest is nine years old. I haven't slept through the night since I was pregnant with her. Not once. In the beginning it made sense. Newborn. Feeding every three hours. Toddler waking with nightmares. Then a second baby eighteen months later and the whole cycle started again. I told myself it was temporary. "Once they sleep through, I'll sleep through." They started sleeping through at around two and a half. I didn't. That was seven years ago. Every night since then, the same pattern. Fall asleep around 10.30pm — exhausted, barely making it through the bedtime routine. Then wide awake at 2am. Sometimes 1.47am. Sometimes 3.12am. But always somewhere in that window, eyes open, heart rate up, brain on. I'd lie there doing the maths. If I fall asleep in twenty minutes I'll still get four hours. Three and a half. Three. Most nights I'd give up around 4am, go to the kitchen, pack the lunchboxes for the morning, prep uniforms, wipe the benches, empty the dishwasher. Might as well be useful since I'm up. By the time the kids came downstairs at 7am I'd already been awake for five hours. For years I assumed this was just what motherhood did to you. My mum told me her sleep never fully came back after having us. My sister said the same thing. My mothers' group friends all joked about it — "Sleep? What's that?" — like it was just part of the deal. You have kids, you lose sleep, you never get it back. I believed that. Completely. I tried melatonin for a while. It helped me fall asleep faster but I still woke at 2am. My GP said that was normal. She suggested magnesium. I took it for eight months. No change. I tried valerian, chamomile tea, lavender oil, a weighted blanket, the Calm app, mouth tape, a sleep podcast that was supposed to "train your brain to switch off." Nothing worked. I wasn't even angry about it anymore. I was just resigned. This was my life. Tired mum. Foggy mum. Short-tempered mum who snaps at the kids at 5pm because she's been running on four hours since before dawn. The guilt was the worst part. I'd wanted these kids more than anything. And now I was too exhausted to enjoy them. I was there for every school concert, every Saturday sport, every homework session — but I wasn't really there. I was a shell going through the motions, counting the hours until I could lie down again, knowing it wouldn't help. Last September my daughter's swimming teacher pulled me aside after a lesson. I thought something was wrong with Lily's technique. "She's fine," she said. "I actually wanted to ask — are you okay? You look absolutely shattered." Her name was Kate. Turned out she was a former midwife who'd retrained as a swim instructor after burning out in the hospital system. We got talking in the car park. I told her more than I meant to. She nodded through all of it. Then she said: "I hear this from mums constantly. And I went through it myself after my third. Can I tell you something that took me five years to find out?" She explained that pregnancy and early motherhood place extraordinary demands on the brain's neurochemistry. Growing a baby, breastfeeding, the chronic sleep deprivation of the newborn years, the sustained cortisol elevation from years of hyper-vigilance — all of it systematically depletes seven specific neurochemicals that the brain relies on to initiate and sustain deep sleep. GABA — the off switch. Glycine — the compound that drops core body temperature and pulls you into restorative deep sleep. Taurine and L-theanine — the calming agents that quiet the nervous system. Magnesium — which drops dramatically during pregnancy and breastfeeding and rarely fully recovers. Tryptophan — the precursor your brain uses to produce serotonin and melatonin naturally. "During the newborn phase, you can't sleep because the baby won't let you. But after that phase ends, you still can't sleep — because your brain has been so depleted by those years that it's forgotten how to run its own sleep system." She said the "mums don't sleep" joke isn't a personality trait. It's a neurochemical deficit that built up over years and never got addressed. "Your sleep didn't break because you became a mum. It broke because motherhood depleted the chemistry that runs sleep — and nobody told you to put it back." She told me she'd found an Australian formula after years of searching — thirteen ingredients at clinical doses, specifically designed to rebuild all seven of those depleted systems. No melatonin. No sedatives. Just the compounds her brain had been running without since her first pregnancy. She'd been sleeping seven to eight hours a night for two years. I sat in my car after swimming and cried for ten minutes. Not sad crying. Just the overwhelm of hearing someone finally explain what had been wrong for nearly a decade. I ordered it that night after the kids went to bed. The first few nights weren't dramatic. I still woke up around 2am. But I fell back asleep within ten or fifteen minutes — which hadn't happened in years. By night five I slept from 10.30pm to 5.45am. Seven hours. Straight through. I lay there staring at the ceiling, disoriented, because I couldn't remember the last time I'd woken up to my alarm instead of to the dark. By week two it was consistent. Seven to eight hours. Deep, heavy, unbroken sleep. By week four my husband looked at me across the kitchen one Saturday morning and said, "You look different." "I slept eight hours." "Again?" "Again." He teared up. He told me later he'd been scared for years but didn't know what to say. It's been five months. I sleep every night now. Not perfectly — some nights are six hours, some are eight and a half. But I sleep. Properly. Through the night. I'm present with my kids for the first time in years. Not performing presence — actually there. Patient. Laughing. Not counting down the hours. Last week Lily told me I was "more fun now." I'm writing this because I know how many mums are packing lunchboxes at 4am right now, telling themselves this is normal. That it's just what motherhood costs. That sleep is something you sacrifice and never get back. It's not. Your sleep didn't disappear because you became a mum. It disappeared because your brain got depleted in seven compounds it needs to sleep — and nobody ever told you to restore them. Once you do, it comes back. 👉 Read about the 7 deficiencies destroying your sleep (and what actually fixes them) at the link below.

theapexhuman.com

Haven't slept since the kids were born? Read this

After analysing over 200 sleep studies and working with thousands of people struggling with insomnia, researchers identified something shocking: poor sleep isn't caused by one problem. It's caused by 7 interconnected neurochemical failures happening simultaneously in your brain. Most people are tryi...

Learn more: theapexhuman.com(opens in a new tab)

More from The Mind & Body Journal

See all The Mind & Body Journal ads
  • The Mind & Body Journal Facebook ad: Told sleep gets worse after 50? Read this

    Ran 14 days

  • The Mind & Body Journal Facebook ad: Forgetting Words Mid-Sentence? Read This Before You Google…

    Ran 7 days

Similar ads in Supplements & Wellness

See all Supplements & Wellness ads