Ignas Obulaitis
Ignas Obulaitis is the head of IT for TryCrush.ai, leading the platform’s engineering and AI innovation. With a strong background in product-driven development, Ignas has built and scaled complex systems across fintech, SaaS, and AI-focused companies. An ex-IBM engineer and former Head of Development at Fluensure, Ignas combines deep technical expertise with a sharp product mindset to turn ambitious ideas into scalable, production-ready technology.
Published Articles
37 articles by Ignas Obulaitis
Is PowerAdSpy Worth the Cost in 2026? Data, Pricing, and Competitors
A detailed breakdown of PowerAdSpy features, pricing, and user reviews. We compare it to AdSpy and proprietary data to see which ad intelligence tool actually helps media buyers scale.
Magazine Adverts Examples: 3 Proven Winners For 2026
Magazine adverts examples show marketers how to blend editorial copy with striking visuals. We analyze three digital ads that borrow print tactics to achieve incredible longevity.
Forward vs Next Story: Instagram Metrics & Tool Review (2026)
A deep dive into Instagram story metrics, plus a complete feature and pricing comparison of marketing tools Forward and The Next Stories.
ROI vs ROAS: Metric Differences and Top Software in 2026
ROAS measures gross ad revenue, while ROI measures total net business profit. Discover the key differences and compare the top tools for tracking true margins.
AI Creative Studio: Ad Data and Formats for 2026
Discover how media buyers use AI creative studios to generate, test, and scale Facebook ads based on data from millions of active campaigns.
Creative Strategy in 2026: The Data Behind Winning Ads
Stop guessing what ad creatives work. Learn how to build a data-driven creative strategy based on ad longevity, relaunch velocity, and proven hooks.
3 Proven Facebook Advertising Examples (Backed By 2026 Longevity Data)
Most ad examples focus on aesthetics. We use proprietary longevity data to break down three real Facebook ads that ran for over 400 days and explain exactly why they convert.
What is CAC? How AI Can Cut Your Acquisition Costs in Half
Customer Acquisition Cost (CAC) is the ultimate metric for business survival. Learn the true CAC meaning, the golden LTV:CAC ratio, and how AI-driven creative testing can systematically cut your acquisition costs in half.
ROAS Funnels: The Secret to Predictable Revenue
Looking at account-wide ROAS is a quick way to kill your ad performance. Discover why building dedicated ROAS funnels for TOFU, MOFU, and BOFU stages, powered by AI, is the true secret to scaling predictable, profitable revenue.